The Power of Human Design in Branding - Showing the World Who You Are, Not Just What You Do

In this episode of EXPRESSED, we’re diving deep into the world of branding through the lens of Human Design. I share how aligning my brand with my Human Design energies led to a massive shift in my business, attracting the right clients and creating a brand that felt truly authentic to me.

I’ll also walk you through some DIY tips for creating a brand that reflects your essence using your Human Design Incarnation Cross and channels. Whether you’re feeling disconnected from your current branding or simply curious about how to express yourself more authentically, this episode is packed with insights to help you show up in a way that resonates with your energy—and your audience.

In this episode, we cover:

  • My personal journey using Human Design in my branding and the impact it had on my business.

  • Why photoshoots, visuals and messaging that reflect your Human Design essence make all the difference.

  • A real life example of how my client also transformed her brand through Human Design.

  • A simple DIY exercise to align your brand with your Human Design using your Incarnation Cross and Channels.

  • How to start implementing these ideas today to create a brand that magnetises the people you’re here to serve.

Key Takeaways:

1. Branding through your Human Design essence
It’s not just about having great visuals or ticking off boxes with industry trends. It’s about crafting a brand that feels aligned with who you truly are at an energetic level. Your audience will feel that authenticity and be drawn to you in a much deeper way.

2. My experiment with different branding approaches
I share a personal story about how I (unintentionally) tested two different brand approaches - one rooted in my Human Design and another purely for aesthetics - and how the results dramatically shifted when I aligned with my core essence.

3. DIY Branding Exercise
Here’s a practical way you can start aligning your brand with your Human Design:

  • Identify the four gates in your Incarnation Cross.

  • Look at any channels connected to those gates.

  • Choose one word to capture the essence of each gate and channel.

  • Let these energies guide your next branding shoot or creative direction.

4. ChatGPT Prompt for Human Design Branding
Want some help figuring out your Human Design energies? Use this prompt with ChatGPT to explore your chart:

'I want to infuse my brand with the essence of my Human Design. My Incarnation Cross is [insert your Incarnation Cross and gates here], and I have the following channels in my chart: [insert your channels here]. Could you give me a core word for each of these gates and channels that captures their essence and energy?'

This will give you a foundation for creating a brand that reflects your essence.

READY FOR MORE? LET’S WORK TOGETHER:

1. Book a HD Branding Session:
If you’re ready to bring your essence to life through your brand and magnetise the right clients, I’m offering limited spots for HD Creative Branding Sessions. During this session, we’ll use your Human Design chart to craft a brand that feels completely aligned with your unique energy.

2. Apply for 1:1 ESSENCE Mentorship:
If you’re seeking deeper guidance to align your business, messaging, and creative expression with your Human Design, my ESSENCE Mentorship might be for you. This 1:1 mentorship is designed to help you uncover your genius, release resistance, and execute your boldest ideas with clarity and confidence.

Kirsten MorrisonComment